Paula Hendricks

Author ~:~ Writer ~:~ Book Designer ~:~ Book Producer

Archive for the ‘process’ Category

State of Green Biz in Bay Area – forum

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One of the things I do is volunteer with the Job Forum here in San Francisco and many of our participants want to know about green jobs and the state of green business here in the Bay Area. On February 2nd greenbiz.com and others are putting on the 2009 State of Green Business Forum here in San Francisco. 

Deets:

  • February 2, 2009
  • 9:30 – 3:30
  • PG&E Auditorium
  • 245 Market St.
  • San Francisco, California

Attendees will participate in sessions on:

  • The State of Green Business, 2009 — A presentation by GreenBiz.com Executive Editor Joel Makower of the trends and metrics on the greening of Corporate America.
  • Innovation as a Green Strategy — How companies are harnessing environmental thinking to create new products, services, and sources of business value.
  • Energy Efficiency Rises Again — The resurgence of interest in efficiency, especially among manufacturers and commercial building owners.
  • Is Water the New Carbon? — How companies are preparing for anticipated disruptions in access to water around the world.
  • The Green Jobs Opportunity — The role of companies and local governments in promoting economic and workforce development.

In another post, I’ll outline the speakers — which look like an interesting cross section from big businesses like IBM and small businesses and Institutes.

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Milk is about all of us

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I’ve seen Milk. Twice. The first time was opening day, Wednesday before Thanksgiving and it was raining. I went to the Castro Theater by myself.

I sat in this old movie palace in a crowd of men and women, gay and straight, old and young. Quiet. Waiting. I loved this movie, Both times. The first time, it was more about the story. I didn’t know much about Milk – oh, I knew he was one of the first openly gay men elected to public office and that he had a big big smile and that he and Mayor Moscone were murdered in City Hall and that Diane Feinstein was then President of the Board of Supervisors. I knew there were marches and still are. I think I knew there was a book about him. I knew there was a restaurant on Castro Street called Harvey’s.

I saw the movie twice because there were pieces I didn’t get the first time. There were side stories and complexities that I only caught glimpses of the first time. Why did I like it both times?

The top layer story is interesting and it’s about where I live and the people who have shaped this city. The next layer is about courage. Personal courage – to be who you are, say what you think, take a stand. The next layer was about how you get stuff done in life – how messy the process is; how long it can take; how important a single voice can be.

I came out of the theater wanting to know those people – Cleve Jones and Anne Kronenberg. I wanted to know more – about how they got involved and why. Maybe I’d find out why I seem to be so slow on the political side of things and so far ahead on technology. I have avoided politics almost all my life – my mother was a political junkie and until this year, I certainly was not.

What I saw in Milk was how important politics is. How important the whole process, and it is a process, is. One of the phrases that stands out for me is “It’s not about winning.” It’s not about winning. It’s about standing up. It’s about speaking out. It’s about taking a stand and having conversations. It’s about messy relationships – personal and political and economic.

Now I know for sure I want to add my voice to the discussion – about sustainability, and the multiple bottom line – profit, people, planet. And I see now that I must get more involved… in politics. I must be willing to live a far messier life than I have so far. I must be more vulnerable and more courageous and not worry about winning. Just being in the conversation is critical.

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Written by phwebnet

December 8, 2008 at 6:30 pm

Our President-Elect reads books

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It matters to those of us in the book world that people read, or don’t read, books. We have all read the sad statistics* about books and reading, such as:

  • 58% of US adult population never reads another book after high school
  • 80% of US families did not buy or read a book last year
  • 42% of college graduates never read another book
  • 33$ of high school graduates never read another book
  • 57% of new books are not read to completion

And yet… our president-elect, Barack Obama, reads books. And there is a great picture of him (http://papercuts.blogs.nytimes.com/2008/05/21/what-obama-is-reading/) at the airport in Bozeman Montana – he has his finger in a book to mark his place. What a great image!

Why does this matter to us?

Books are important. Books are about ideas and about communicating ideas. Some have called Obama brilliant, curious, and prepared. I believe books are part of who he is and who he has become. Reading is a critical act and helps train our brains to be critical as well. Words allow our minds to imagine things as we read, where pictures and TV and videos can often limit this activity.

It matters because the president leads us by example. Others will copy him. More people will read books because he does. The fact that he reads books and talks about what he reads and his staff talks about what he reads makes me believe that the statistics about reading books may well rise over the next few years. They may even rise in our poorer communities. He even admits he reads books more than once. This has to be good for everyone in the book world.

There also seems to be a book bubble right now. I see books by the left and the right and everything in between – by reporters and professors and intellectuals.

It’s good to know many are reading books and that books seem to be in the news more now. But, in some ways this doesn’t really affect us. We still need to go through the steps of publishing – making sure our books are written, edited, designed, and produced professionally. And to succeed, we need to market our books and our authors well.

But what it does do that helps us is perhaps give us confidence that we are moving into a time when books matter, when ideas matter, when thoughtful consideration of issues matters. This is true no matter your point of view. And this is true for fiction as well as non-fiction. I find myself interested in what progressives and economists and conservatives have to say. I find my brain lighting up with all these points of view and this sense, this deep sense, that all these words printed on pages matter and I am at a feast.

What a great time to be in the book business!

* Sources for statistics about books, the book industry and reading:

http://www.parapublishing.com/sites/para/resources/statistics.cfm

http://www.bookpublishing.com

Written by phwebnet

November 30, 2008 at 9:11 pm

Where is my bailout? Who’s looking out for me?

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I look at all these economic experts and I don’t see anyone who represents me. Where is labor represented? Where are the unions? Where are the folks who can help the underemployed, the self-employed, and the ones who will not get any unemployment benefits? Where are the folks who can advocate for green solutions? Where is the oversight?

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Progress is made in jumps not gradual increments

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I am struck by how we move — in jumps not smooth gradual progressions. For the last 6 months I’ve been reading geology books and in some of them the scientists talk about how the earth systems change in leaps – jumps – and that one of their concerns about climate changes is that the rest of us think somehow the warming will occur in small incremental gradual increments over a long period of time. And they believe the systems leap into new territory in much shorter time frames.

I picked up a book called the Black Swan and while I have not read it yet, I see from the flap that it talks about how the assumptions underlying our system models do not account well for sudden, unpredictable abrupt change. Just look at the recent financial crises to see this in action.

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What I am reading today: 10/10/08

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I’ve found myself reading non-fiction books over the past six months — geology books, books about food, books about systems. For a die-hard fiction, mystery reader this has been fascinating to me.

The books I am actively reading now include: Thomas Freidman’s Hot, Flat, and Crowded; Hugh Laurie’s (yeah, yeah, of House fame) The Gun Seller; and Richard Florida’s Who’s Your City. I was reading Fred Pearce’s With Speed and Violence, but I seem to have put that last one down for now.

Hmmm. The future of the world, a mystery, urban life, and climate change.

Taking baby steps

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Another of my letters for the BAIPA News (June 2008)

In my email yesterday, I got the Writers Digest newsletter and the subject line read “Push Past Writer’s Block” – it made me think about how we begin to move, how we begin after a fallow time, how we are able to act when it all seems so hard.

Taking these steps, these positive steps – I call them baby steps — is important. And it’s equally important to acknowledge taking these steps, whatever they are, to move you onward.

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Written by phwebnet

June 10, 2008 at 4:38 pm